BizVoice -- January / February 2018

58 BizVoice/Indiana Chamber – January/February 2018 BREAKING THE MOLD Candlemaker Creates Memories By Symone C. Skrzycki It’s shortly after 10 a.m. when Jackie Carberry enters Warm Glow Candle Company’s outlet store. Beaming, she’s bundled in a coat and carrying Vettie, one of her pet labradoodles. Carberry’s exuberance matches the shop’s setting. It treats the eyes to diverse colors, candles, home décor, gourmet foods and more. An enigmatic aroma fills the air. The thriving business along Interstate 70 and Centerville Road outside Richmond started as a small operation in Carberry’s basement. She launched the endeavor with her husband, Alan, in 1995. “We always say that we create memories with our fragrances,” Carberry imparts. “Our niche in the market is food fragrances – our Cinnamon Bun, our Carrot Cake. All of those. Evening Mocha. So many of our fragrances revolve around food. “There’s times I’ve been out here talking with guests and they’ve been through situations in their lives – whether it be an injury to themselves or a loss to the family. They’ll tell us that this is their happy place,” she reveals. “Maybe they don’t even buy anything. They just walk through. They inhale the fragrances. They’re greeted warmly by our guest service team. And it’s their happy place.” Warm Glow candles are 100% hand dipped at its nearby factory. During the busy holiday season, it produces up to 10,000 daily. Personal touch Ever wonder how Warm Glow’s trademark lumpy, bumpy candles wind up that way? It’s all in a day’s work at the 80,000 square- foot-factory. “Hey, Mike!” Carberry calls out to 12-year veteran Mike Stephens. “He pours all the candles,” she explains. “What we do is, we purchase wax (in boxes). We put the wax in big steam jacketed vats, so it turns the wax into a liquid that looks a little bit like water. When the melted wax reaches the correct temperature, Mike draws it into a pale and adds scented oil and colored dye. Then he hand pours the liquid wax into the molds. He tops off the molds with more liquid wax after that starts to harden. Once the wax is set in the mold, we take them out by hand and drill the molds for the wick to be added. We then have a dipping process that gives our candles that signature lumpy, bumpy exterior we’re known for. “So, what Mike does is make the core of the candle. The heart of the candle!” Stephens chuckles good-naturedly. He relishes the unpredictability that comes with his job. “It’s a challenge. Nothing is the same (from one day to the next),” he remarks. “No wax is the same. No fragrance is the same. And a lot of times, I have to use stearic – it’s a granulated acid – to make it slide out of the molds.” Carberry seconds that. “Our wax is never quite the same way twice. Even though the sheets say it’s all the same, it doesn’t always Manufacturing: Today